Discover how leading lending organizations have transformed their operations and achieved remarkable growth with Plum Infinity.
Commercial Real Estate Lending
A 20-year lender had amassed thousands of potential high-value clients, but many had gone cold or had never been engaged. With limited time and bandwidth, the team couldn't execute personalized outreach at scale, leaving valuable opportunities dormant.
Deployed Infinity, Plum's AI-powered outreach engine that enriched contact data to uncover context and relevance, enabling personalized, 1:1 messages at scale without templates or bulk spam.
"Infinity gave us a way to scale our efforts without losing the personal touch. We surfaced over $290 million in potential deal flow from our first campaign—something that would've been impossible with manual outreach alone."
Commercial Real Estate Lending
A direct lending team had ambitious growth goals but faced a familiar roadblock. Their network was full of unengaged contacts and dormant prospects that had never been activated. At the same time, they wanted to reach beyond their existing database to connect with new potential borrowers. With limited time and resources, scaling personalized outreach at this level felt impossible—leaving billions in potential deal flow out of reach.
They turned to Infinity, Plum's AI-powered outreach engine built for commercial real estate professionals. Infinity enabled them to: Re-engage dormant contacts with personalized, 1:1 messaging. Prospect into entirely new relationships, with data enrichment powering relevant and tailored communication. Scale outreach without sacrificing the personalized touch clients expect. All messaging was context-aware, transparent, and fully reviewable—giving the team confidence and control while Infinity did the heavy lifting.
"Plum's AI campaign has allowed us to stay engaged with accounts where contact has lapsed while successfully uncovering and connecting with new clients. It has been largely low touch for us with outstanding results to date."
Join these leading lenders and discover how Plum Infinity can transform your operations.