Market Spotlight Provo, UT

  Provo, UT is a PLUM SELECT 80 Market due to its growing technology sector, educational institutions, proximity to recreational areas, and an influx of employers, such as Adobe, eBay, and Facebook. The metro is also top in the nation for five-year job and wage growth. The Milken Institute named Provo-Orem the best-performing economy among…

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Market Spotlight Kansas City, MO

Kansas City, MO Kansas City is a PLUM SELECT 80 market due to its pronounced infrastructure development and strong income growth. Its diverse employment is backed by the public sector and healthcare industries.  Additionally, the bi-state metro is a hub for domestic and international transit, which has continued to attract firms such as Amazon to the…

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Market Spotlight El Paso, TX

  PLUM focuses on the El Paso market, due to its optimal location for cross-border manufacturing and trade. El Paso is also a transportation network and premier shipping center status for the southwestern U.S. It has a stable military and government presence, as well as a diversified, youthful workforce. All of these factors contribute to…

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Market Spotlight Knoxville, TN

  The Knoxville market has become a focus for PLUM due to its prime location for commerce, strong healthcare and education hub, tourism drivers in and around the MSA, continued investment in energy and scientific research, and its growing industrial sector.  Additionally, the Tennessee Valley Authority (the largest public power provider in the US) is…

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Market Spotlight Charleston, SC

The Charleston-North Charleston market is a focus for PLUM due to the metro’s stable employment base, its expanding footprint in the technology sector, strong tourism industry, and outsized income growth in the last decade. Additionally, the South Carolina Port Authority’s $2 BN investment in port infrastructure and the locational advantage of serving as the halfway…

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Market Spotlight Boise, Idaho

The Boise market is a focus for PLUM due to its incredible sustained population and GDP growth, diversified employer base (including two nationally recognized health systems and Boise State University), the city of Boise’s AAA credit rating from Fitch, and the metro’s continued growing presence in the technology sector. Additionally, the Boise MSA is ranked 3rd in…

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Market Spotlight Colorado Springs

The Colorado Springs market is a focus for PLUM due to its steady population and GDP growth, push towards greener energy, and its robust presence in the cybersecurity sector, both academically and professionally. Additionally, the metro’s strong employment base in the aerospace and defense industry, as well as healthcare and cutting-edge medical technology makes Colorado…

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Market Spotlight Cape Coral – Ft Myers, FL

PLUM Market spotlights are designed to assist investors and borrowers with understanding why Plum as a direct lender is working to bring capital to a typically underserved market. The Cape Coral – Fort Myers market is a focus for Plum due to the strong presence of Lee Health, Cape Coral’s AA credit rating from Fitch, steady…

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